Creative Director Brand Architect Design Manager
Jason Walker
Creative Direction
I lead multidisciplinary teams to craft compelling customer centric brands and integrated advertising campaigns.
Brand Architecture
I build meaningful, integrated brand identities on top of sound brand strategy foundations.
Design Management
I guide teams and projects through three phases, strategy, process and implementation. I scale out and skill up my teams to lead and prosper.
Communication Experience Design
Through semantics, syntax and pragmatics, I help my clients have conversations with their market.
Content and Artifact Strategy
My approach is customer centric, designing for their needs and context so they love your brand.
Collaborative Workshops
I conduct sessions that expertly harness the collective creativity and alignment of teams.
FRONTLINE21—MEN ON MISSION
Identity-driven brand system for proactive behavior change
Frontline21 exists upstream of Victory, meeting men before failure defines them.
We reclaim accountability as discipline, chosen early, not forced late.
Compressed an eight-month reluctant marketing journey into a single proactive call to action.
5 STONES—A WEAPON SYSTEM TO FIGHT PORN IN CHURCH
A discreet system that equips the church to care for people facing porn, solving a decades-long gap in reaching them without the pulpit.
5 Stones equips the church to care for people facing porn, meeting them privately, on their terms.
We remove the pressure from the pulpit, creating discreet pathways to the right help at the right moment.
Solved a decades-long challenge of reaching congregants, turning presence into access.
Colossal Man
A breakthrough campaign that elevated creative performance and reset the company’s growth trajectory
Colossal Man introduced the company’s first mascot, designed to externalize the struggle with porn and make it confrontable.
In partnership with Harmon Brothers, we launched a campaign that 18x’ed prior creative performance and reached 6M in its first week.
The momentum carried through multiple years, fueling growth, refining our marketing engine, and unlocking a full brand redesign.
WILLPOWER CAMPAIGN
Identity-driven brand system for proactive behavior change
Frontline21 exists upstream of Victory, meeting men before failure defines them.
We reclaim accountability as discipline, chosen early, not forced late.
Compressed an eight-month reluctant marketing journey into a single proactive call to action.
Featured Project
This is a free lead gathering product that takes Covenant Eyes five best resources and combines them into a weapons system to fight porn in the church. The system use QR code centric instruments that help church leaders point the struggler to the right product based on their identity and relationship to porn. It includes a conference path experience and a fully digital online experience.
Portfolio
Book Design: The Healing Church
Telling a big story with just a few basic elements.
Colossal Man Commercial
Making a case for branded entertainment.
Core Value Cards
A case of giving the customer what they need instead of what they asked for.
Gun Control Continuum
Designing A Gallery Experience
Willpower Video Game Campaign
Building an interactive advertising experience
Color Tone Continuum
Correlating Visual and Verbal Communication
Arise Logo
Branding Pornography Recovery For Women
5 Stones 2.0
Full Branding of 5 Stones after vetting concept
Victory Brand Strategy
Pre Project Launch Strategy Work
Voices for Victory
Bill Board and Messaging Campaign for NRB 2024
Experiments in Form
Personal projects where I explore content and form to keep myself sharp
Fun Work Projects
Illustrations for t-Shirts and special initiatives at work.









